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The Flick Shot in Pickleball: How to Master the Most Disruptive Weapon at the Kitchen Line

The Flick Shot in Pickleball: How to Master the Most Disruptive Weapon at the Kitchen Line

Master the flick shot in pickleball with proper technique, timing, and strategy to win more kitchen line battles and apply controlled offensive pressure. [...]

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How 2.0–2.5 Pickleball Players Can Win More Games Without Learning New Shots

How 2.0–2.5 Pickleball Players Can Win More Games Without Learning New Shots

Learn how 2.0–2.5 pickleball players can win more games using smarter positioning, consistency, and simple decisions without learning new shots. [...]

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How to Train as a Candidate for Master of Sport in Weightlifting: Volume, Intensity Zones, and Macrocycle

How to Train as a Candidate for Master of Sport in Weightlifting: Volume, Intensity Zones, and Macrocycle

A detailed Candidate for Master of Sport (CMS) weightlifting framework covering athlete profile, qualifying totals, exercise selection, yearly loading parameters, intensity... [...]

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The GOAT of Every Winter Sport: A Complete, Sport-Wide Breakdown

The GOAT of Every Winter Sport: A Complete, Sport-Wide Breakdown

A definitive, sport-wide examination of the greatest athletes in winter sports history, evaluating greatness beyond Olympic medals through dominance, longevity, and impact. [...]

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Closing the Practice–Game Day Performance Gap

Closing the Practice–Game Day Performance Gap

Why athletes play worse in matches than practice, how the “lizard brain” hijacks performance, and proven mental strategies to stay calm and focused on game day. [...]

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What Most Sponsorship Pitches Get Wrong

What Most Sponsorship Pitches Get Wrong

Drawing on 19 years as Emirates’ Global Head of Sponsorship, Roger Duthie explains why most sponsorship pitches fail by selling reach instead of relevance, and brand-fit outcomes [...]

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